Customized Marketing Solutions(CMS)

              Huayu Credit's Customized Marketing Solutions is the perfect complement to your marketing information and strategy development requirements. Our consultants can show you how to use business information to its fullest potential. It's the next logical step beyond "off-the-shelf" product and service offerings.

             CMS gives you the power to cut through an array of information and pinpoint exactly what you need. The result? A greater understanding of your customers' needs, a higher quality prospect list and more time to spend on profitable customers.

Here are a few of the services CMS offers:

Prospect Modeling

             Leveraging on Huayu Credit China database, you can select & target the right audience effectively.

Customized Data Elements

             Build additional data elements catered to your requirements to increase campaign response rate, shorten response time and improve customer relationships.

Market Intelligence Modeling

             Conduct telemarketing survey and analysis on companies selected by industry, size of company & geographical areas to help you size up and identify the market potential.

Customer Profiling & Prospect Benchmarking

            Use Huayu Credit's analytical tool to monitor overall portfolio risk of your customer base for identifying opportunities and benchmarking prospects to drive marketing direction.